Common issues regarding color and color matching

Written by Benjamin Moore Pinnacle Decorating South

Choosing the perfect paint color for your home can be a stressful experience. There are so many variables in play – What color is your furniture, flooring, cabinets, and countertops?

You’ll need to select a color that complements those things.  How much natural light is coming in and from which direction?  Northern light tends to bring out the cooler tones within a color.   What type of bulbs are you using for artificial light?  Incandescent lights make your colors look warmer, while fluorescent makes them look cooler.  LED’s can go either way depending on the color temperature.

But, did you know that even if you found that perfect color, there are other factors that determine how that color will appear? Let’s say that you decide on an off-white color, OC-65 (Chantilly lace) for example.  You choose Regal Eggshell sheen for the walls and Regal Semi-gloss sheen for the doors and trims.  They’re the same color, but when it’s painted and dried the walls and trims look slightly different! This is because of how the light reflects off the surface creating the subtle difference in color.  Eggshell sheen will appear darker than a matte or flat finish. Rest assured though that all sheens still match the chip.

Here’s a common scenario to consider – You hire a painter and give them your Benjamin Moore paint color selection.  They then go to a different paint company and get it matched.  When finished you notice that the color doesn’t match the chip you picked or you might see an unexpected undertone.   This is caused by the difference in pigment quality between Benjamin Moore and other paint companies. We refine the white pigment used in our paints to create a cleaner, deeper and richer color.  Benjamin Moore colors cannot be matched exactly. In contrast, we can easily match any other paint color because of how clean and refined our pigments are. As well our tinting system possesses 3 different types of red, yellow, standard black, white, blue, magenta, green, orange and gray.  Most other companies have 10-12.

So please remember, if you pick a Benjamin Moore color, insist that your painter purchases the product from Benjamin Moore. It’s the only way to be sure you’re getting the exact color you chose and expect.

One last consideration, please keep in mind that you can’t mix and match products either – even if they’re the “same color”.  I once heard a story where a painter had cut in the walls with one product then rolled with an entirely different product.  The results were as visible as night and day. Truly a head-shaking moment – a “professional” painter should have known better!

The best paint, the best color, the best paint stores in Edmonton. Come see us! We’re still open during this pandemic to help with all your paint and color needs.

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